Can it pay to be an influencer?

Social media content creators are popping up everywhere: podcasts, YouTube, Instagram, TikTok and Twitch. Can this unconventional profession be an established career choice for students, and how might it fit into a long-term career plan?

In this episode, Labib Ahmad and Harrison Yeung discuss what it takes to have a successful career as an influencer, the pros and cons you might not have considered, and the kind of roles that have emerged with the rise of social media.